Internet Communication and Qualitative Research

TitleInternet Communication and Qualitative Research
Publication TypeBook
Year of Publication2000
AuthorsMann, C, Stewart, F
PublisherSage Publishing

Communication and Qualitative Research is the first textbook to examine the impact of Internet technology on qualitative research methods. Drawing on many pioneering studies using computer-mediated communication (CMC), the authors show how online researchers can employ Internet-based qualitative methods to collect rich, descriptive, contextually-situated data. They discuss the methodological, practical and theoretical considerations associated with such methods as in-depth online interviewing, virtual focus groups, and participant observation in virtual communities.